'Twas the week before (and after) Christmas, when shoppers went nuts

Would it surprise you to hear that we see 34% more shopping searches on Christmas Day than on Black Friday?

Would it surprise you to hear that we see 34% more shopping searches on Christmas Day than on Black Friday? That's just one of the eye-opening consumer trends we're watching closely now that the 2017 holiday season is in full swing. With mobile, shoppers know they can easily find and get what they're looking for up until the last minute. So despite all of the improvements retailers have made to shipping speed and product availability, many people still wait to buy. That means that a lot of December's holiday shopping happens right before—and even after—Christmas, giving more reason for retailers to continue to drive store traffic from online and offline media throughout the Christmas shopping season.

You can also view this email as a webpage. Just Published Featured from Retail 'Twas the week before (and after) Christmas, when shoppers went nuts Would it surprise you to hear that we see 34% more shopping searches on Christmas Day than on Black Friday? That's just one of the eye-opening consumer trends we're watching closely now that the 2017 holiday season is in full swing. With mobile, shoppers know they can easily find and get what they're looking for up until the last minute. So despite all of the improvements retailers have made to shipping speed and product availability, many people still wait to buy. That means that a lot of December's holiday shopping happens right before—and even after—Christmas, giving more reason for retailers to continue to drive store traffic from online and offline media throughout the Christmas shopping season. Learn More Follow Think with Google Join the conversation about insights from Think with Google. Received this e-mail from a friend? Subscribe here How are we doing? Give feedback This email was sent to nurhasaan10@gmail.com because you signed up for Retail content alerts, brought to you by Think with Google. If you don't want to receive an email for Retail content in the future, you may update your subscription preferences or unsubscribe from all content alerts. © 2017 Google Inc. All Rights Reserved. Google and the Google logo are trademarks of Google Inc. www.google.com 1600 Amphitheatre Parkway, Mountain View, CA 94043. - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -

 

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