Drive the customer journey with YouTube

The latest YouTube innovations from #GoogleMarketingLive.

Optimize your Shopping campaigns for success.

Drive the customer journey with YouTube     Hello there, Video has a role to play in every stage of your consumer's journey. And in order for you to be effective during each and every interaction, you need options. Last week at Google Marketing Live, we introduced TrueView for action and TrueView for reach, new ad formats and bidding strategies for YouTube that are designed to align to your campaign objectives—whether you want to build awareness for your brand, shift perceptions or drive a specific action. While effective on their own, these new ad options for YouTube truly shine when used together. In this  post, see how brands like Covergirl and Dick's Sporting Goods are using YouTube to deliver results at every stage of their customer's journey.     LEARN MORE     Ready to get started? Create a TrueView for action campaign.     #GoogleMarketingLive Keynote     See SVP of Ads and Commerce, Sridhar Ramaswamy and his team announce the latest ads, analytics, and platforms innovations from Google. Watch now.   Received this e-mail from a friend? Subscribe here How are we doing? Give feedback © 2018 Google LLC.1600 Amphitheatre Parkway, Mountain View, CA 94043. This email was sent to nurhasaan10@gmail.com because you indicated that you are willing to receive occasional Google Best Practices emails. If you do not wish to receive such emails in the future, you may unsubscribe or manage your preferences.

 

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