Hello there, are your Search ads set up to maximize performance?

Deliver the right messaging for the right moment.  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌      You can also view this email as a webpage.     Set up your Search ads to drive more conversions     Hello there, Relevant and engaging Search ads are critical to driving conversions. To ensure you're maximizing the full potential of your ads, it's important to set up your campaigns and ad groups correctly in Google Ads. For starters, follow these 3 simple best practices: Set your ad rotation to "Optimize: Prefer best performing ads". Optimizing your ad rotation will allow Google to show the best ad for each and every auction. Use 3-5 ads with at least 1 responsive search ad per ad group. The more active ads and ad assets available in an ad group, the better Google is at showing the right message to the right user. Use at least 3 extensions for each campaign or ad group. The more ad extensions you use, the more likely your ad will meet consumer needs. For example, show location extensions for people who want to transact in-store. Watch our video tutorial for step-by-step instructions on following these best practices.     Already have the basics covered? Consider directing people to landing pages that deliver the best mobile experience using mobile-specific URLs. Or, if you have specific calls to action or offers that work well on mobile, use ad customizers to speak directly to mobile users. Find more ways to create compelling ads by reading our best practices guide.     Follow the guide     New in Google Ads: All campaigns will now be using improved Standard delivery. Read more     Received this e-mail from a friend?     Subscribe here   How are we doing?   Give feedback     This email was sent to nurhasaan10@gmail.com because you indicated that you are willing to receive occasional email communications with advanced tips and product updates directly from Google to help you get the most out of Google Ads. If you do not wish to receive such emails in the future, you may unsubscribe here. © 2020 Google LLC 1600 Amphitheatre Parkway, Mountain View, CA 94043.

 

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