Hi there, improve your performance with responsive search ads

Use automation to deliver the right message to the right audience.  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌       ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  You can also view this email as a webpage.     Drive more clicks and conversions with responsive search ads     Hi there, Responsive search ads combine the power of Google's machine learning with your marketing expertise to help you deliver the right ad to the right user. In fact, we've seen that advertisers who add responsive search ads in their ad groups see up to 10% more clicks and conversions.1 To deliver more effective Search ads and improve campaign performance, watch this 2-minute tutorial and check out the best practices below:     • Have at least one responsive search ad with "Good" or "Excellent" Ad strength per ad group. Advertisers who improve Ad strength for their responsive search ads from "Poor" to "Excellent" see 9% more clicks and conversions on average.2 • Pair responsive search ads with Smart Bidding and broad match keywords. Broad match helps you reach new, high-performing queries, while Smart Bidding optimizes bids for each of those queries in real time. Advertisers that adopt responsive search ads in campaigns that also use broad match and Smart Bidding see an average of 20% more conversions at a similar cost per action.3 • Review cross-campaign asset reporting to understand which headlines and descriptions resonate the most with your customers. Improve your ads by replacing "Low" performing assets with new headlines and descriptions that are based on your "Best" performing assets. • Use ad variations to easily create and test different versions of your ads across multiple campaigns. For example, you can test how a different headline or call to action, like "Request a free quote," impacts performance.     Get more best practices       Google Ads Growth Formula: Follow this four-step formula designed to help you achieve maximum business growth. Learn more     1 Google internal data, Global, 7/15/2020 - 8/15/2020 2 Google internal data, Global, 7/18/2020 - 8/1/2020 3 Google internal data, 4/1/2021 - 4/7/2021     Received this e-mail from a friend?     Subscribe here   How are we doing?   Give feedback     Stay connected to your ads, from anywhere. Download the Google Ads app     This email was sent to nurhasaan10@gmail.com because you indicated that you are willing to receive occasional email communications with advanced tips and product updates directly from Google to help you get the most out of Google Ads. If you do not wish to receive such emails in the future, you may unsubscribe here. © 2021 Google LLC 1600 Amphitheatre Parkway, Mountain View, CA 94043.

 

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