Hi there, reach more customers with responsive search ads

4 tips to take your Search ads to the next level.  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌       ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  You can also view this email as a webpage.     Reach more customers with responsive search ads     Hi there, Responsive search ads use machine learning to automatically show the most relevant ads in real time, while helping you compete in more auctions. In fact, advertisers who add responsive search ads in their ad groups see up to 10% more clicks and conversions.1 To reach more potential customers, check out the best practices below: • Improve your Ad strength by staying on top of Search trends and including relevant keywords in your headlines and descriptions. Advertisers who improve Ad strength for their responsive search ads from "Poor" to "Excellent" see 9% more clicks and conversions on average.2     • Show even more relevant and helpful ads at scale with ad customizers. Including ad customizers in your responsive search ads helps you tailor your ads to people's searches based on details you provide about your products and services. • Test different assets and review their performance across multiple campaigns by using ad variations. For example, see how a different headline or call to action, like "Request a free quote," impacts performance. • Pair responsive search ads with Smart Bidding and broad match keywords. Broad match helps you reach new, high-performing queries, while Smart Bidding optimizes bids for each of those queries in real time. Advertisers that adopt responsive search ads in campaigns that also use broad match and Smart Bidding see an average of 20% more conversions at a similar cost per action.3     Get the full guide       In case you missed it: What's the Privacy Sandbox and how does it work? Here's a primer to help you ready your business with privacy-safe strategies. Learn more     1 Google internal data, Global, 7/15/2020 - 8/15/2020 2 Google internal data, Global, 7/18/2020 - 8/1/2020 3 Google internal data, 4/1/2021 - 4/7/2021     Received this e-mail from a friend?     Subscribe here   How are we doing?   Give feedback     Stay connected to your ads, from anywhere. Download the Google Ads app     This email was sent to nurhasaan10@gmail.com because you indicated that you are willing to receive occasional email communications with advanced tips and product updates directly from Google to help you get the most out of Google Ads. If you do not wish to receive such emails in the future, you may unsubscribe here. © 2021 Google LLC 1600 Amphitheatre Parkway, Mountain View, CA 94043.

 

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