Word of the Day: Ethos

Can you pronounce ethos?
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Sunday, June 2, 2024
Ethos
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noun 1. The characteristic spirit of a culture, era, or community as manifested in its beliefs and aspirations.
EXAMPLE SENTENCES
Play Button "My new job is at a company that prides itself on an ethos of kindness and optimism."
Play Button "This group seems to embrace the hippie ethos, with an emphasis on peace, nonviolence, and nonconformity."
Play Button "The academy was founded on an ethos of self-improvement and hard work."
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Greek, late 17th century
Why This Word?
Ethos, logos, and pathos are methods of persuasion (aka rhetorical appeals) originally taught by the ancient Greek philosopher Aristotle. In this context, "ethos" refers to credibility, "pathos" implies emotion, and "logos" refers to logic. These are the principles that can be used to make a speech more persuasive. Outside of Aristotle's teachings, "ethos" means the spirit of a culture or community. ...
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