5 questions for YouTube’s lead UX researcher

As marketers, it's our job to ensure all the interactions people have with our brands and products are as positive, useful, and memorable as possible.

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5 questions for YouTube's lead UX researcher s marketers, it's our job to ensure all the interactions people have with our brands and products are as positive, useful, and memorable as possible. At Droga5, where I lead data strategy, we believe the best way of achieving this is to have a deep understanding of our clients' target audience, and more specifically, of their needs. Read More

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