Evaluate your 2019 holiday performance

Find opportunities for improvement in the new year.  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌      You can also view this email as a webpage.     Evaluate your 2019 holiday performance     Hello there, Get a strong start to the year by evaluating your 2019 holiday performance. Find answers to the questions below to uncover valuable insights and identify key areas for testing and growth in 2020. Where are the opportunities? Look at your impression share to get an idea of how much of the holiday shopping demand you captured. Use the Auction insights report to compare your campaign performance against the competition. Review "Bids and budgets" recommendations on the Recommendations page to see when your ads didn't show for your top performing products. How can I improve performance? Use bid simulators to see your potential performance at different bid levels for keywords or products that drove the most revenue. If you didn't use an automated bidding strategy, consider testing Smart Bidding in 2020. Help your existing customers complete purchases and other actions within your app. App engagement ads allow you to send existing users to a specific part of your app where they can find what they're looking for. Simplify campaign management and help increase average order value with Smart Shopping campaigns. You can also reach local shoppers by setting up local inventory ads in your Shopping campaigns.     Evaluate your performance     New in Google Ads: Understand performance changes with explanations. Read more     Received this e-mail from a friend?   Subscribe here   How are we doing?   Give feedback     This email was sent to nurhasaan10@gmail.com because you indicated that you are willing to receive occasional email communications with advanced tips and product updates directly from Google to help you get the most out of Google Ads. If you do not wish to receive such emails in the future, you may unsubscribe here. © 2020 Google LLC. 1600 Amphitheatre Parkway, Mountain View, CA 94043.

 

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